From strategy to writing, creative builds and testing (and more testing), to segmentation and picking just the right audience, there’s nothing that Lauren does better than creating optimal experiences through email, social media and other digital channels.
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Udeme is one of LinkedIn's Postmasters - with over 2 decades of email thought leadership in engineering-based postmaster & policy liaison roles.
Working in both email and content marketing; Whitney's expertise lies with B2B SaaS companies of any size and stage
LB Blair, Head of Deliverability, at Email Industries, is a seasoned email deliverability expert with a wealth of experience working with numerous Fortune 100 brands, some sending over one billion email messages per month. She specializes in any problems or pain points, then engineering email infrastructure for optimal inbox placement, performance, and reach.
BIMI is an emerging email authentication standard that helps combat phishing and build brand trust. Learn more about BIMI and how you can implement it for your business.
Dynamic email content is any content in an email that differs based on the subscribers’ behavior, data, and preferences and is used for personalizing elements like visuals, text, or calls to action to target specific subscribers.
Increase open rate with these 10 tested methods and execute successful email marketing campaigns with high ROI. Read about how to overcome the challenges of increasing open rates.