Justine Jordan
Justine is a different kind of marketer who eschews traditional short-term tactics and favors long-term sustainable results. She cares deeply about creating aspirational brands, advocating and empowering practitioners in their trades, and creating customer-first interactions that ultimately drive loyalty, community, and evangelism.
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Justine Jordan is an email expert and the head of marketing for Postmark. With a background in design and email development, she has extensive experience in the field and has held leadership roles at various companies including Litmus, Help Scout, and ExactTarget (now Salesforce Marketing Cloud). Justine is passionate about using marketing as a force for good and growth, and she has been recognized as the Email Experience Council's 2015 Email Marketer Thought Leader of the Year. Her expertise and contributions to the email community have made her a respected figure in the industry.
Wildbit is a software company that focuses on building products that help teams collaborate and communicate more efficiently. Their products include Beanstalk, a simple and powerful code hosting and collaboration platform for developers, Postmark, a transactional email service that ensures reliable email delivery, and Conveyor, a tool that simplifies local development workflows. With a dedication to creating high-quality and user-friendly products, Wildbit aims to help teams around the world streamline their processes and make their work more enjoyable.
Udeme is one of LinkedIn's Postmasters - with over 2 decades of email thought leadership in engineering-based postmaster & policy liaison roles.
Working in both email and content marketing; Whitney's expertise lies with B2B SaaS companies of any size and stage
LB Blair, Head of Deliverability, at Email Industries, is a seasoned email deliverability expert with a wealth of experience working with numerous Fortune 100 brands, some sending over one billion email messages per month. She specializes in any problems or pain points, then engineering email infrastructure for optimal inbox placement, performance, and reach.
BIMI is an emerging email authentication standard that helps combat phishing and build brand trust. Learn more about BIMI and how you can implement it for your business.
Dynamic email content is any content in an email that differs based on the subscribers’ behavior, data, and preferences and is used for personalizing elements like visuals, text, or calls to action to target specific subscribers.
Increase open rate with these 10 tested methods and execute successful email marketing campaigns with high ROI. Read about how to overcome the challenges of increasing open rates.